Eh! Va! study centre
The identity of the Eh! Va! study centre is based on three variables that we repeat and combine in different ways: the typography; the use of the colours red, blue and green, in reference to the most common pen colours used for studying; and different models of lined pages, which serve as a unifying graphic element. These visual features create an identifying look for the business that we can apply in any context. All the material is printed on cream-coloured offset paper to make it easier to read and work on. This type of paper also creates a warmer image and helps students concentrate. The logo is used in split form to facilitate combination of the various identifying elements.